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Rebel Foods Business Model: How Cloud Kitchens Are Revolutionizing Food Delivery

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In recent years, the food delivery industry has witnessed a massive transformation. Traditional restaurants are facing high overhead costs and logistical challenges, making it difficult to keep up with rising demand. Rebel Foods, formerly known as Faasos, has introduced a unique business model that leverages cloud kitchens to address these challenges. Cloud kitchens, also called ghost kitchens or virtual kitchens, are facilities where multiple food brands operate without a dine-in space. This approach is changing the way food delivery works and creating opportunities for entrepreneurs and app developers alike. What is Rebel Foods? Rebel Foods started in India and quickly became one of the largest cloud kitchen operators in the world. Unlike traditional restaurants, Rebel Foods focuses purely on food delivery through online platforms. By eliminating the dine-in option, they save on rent, interior design, and staffing costs, which allows them to invest more in food quality, packaging, a...
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Top Food Delivery Apps People Use Around the Globe

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Food delivery apps have completely changed the way we enjoy our meals. In today’s digital world, you don’t have to leave your home or office to get your favorite food. Just open an app, choose your dish, and your order will arrive within minutes. These apps not only make life easier for users but also help restaurants expand their reach without investing heavily in marketing or extra staff. The rise of food delivery apps has made dining more convenient, affordable, and accessible than ever before. Let’s take a look at some of the top food delivery apps that people use around the globe and understand what makes them so popular. 1. Uber Eats Uber Eats is one of the most used food delivery apps across the world. It operates in several countries including the United States, India, Canada, and Australia. The app allows customers to order from a variety of local restaurants and track their deliveries in real time. Its smooth interface, wide restaurant choices, and multiple payment options m...
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Inside Rebel Foods’ $5M Funding Round with Indonesia’s Gojek

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  The food delivery world is changing faster than ever. Businesses that were once known only for kitchens or delivery have turned into global players. One name that keeps showing up is Rebel Foods. Recently, Rebel Foods raised $5 million from Indonesia’s Gojek, and this move has attracted attention across Asia. People are asking what this partnership means, why it matters, and how it could change the way we order food. In this blog, we will break down the story of Rebel Foods, what the funding means, how Gojek is involved, and the future of cloud kitchens in Asia. Who is Rebel Foods Rebel Foods is a company from India that is often called the world’s largest internet restaurant company. It is not a traditional restaurant chain. Instead of building big dine-in places, Rebel Foods focuses on cloud kitchens. A cloud kitchen is a place where food is made only for online delivery. Customers never visit these kitchens in person; instead, they order through apps and websites. Rebel F...
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Cloud Kitchen Giant Rebel Foods Secures $5M Investment from Gojek

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  Rebel Foods, India’s largest cloud kitchen operator, recently secured $5 million in funding from Gojek, one of Southeast Asia’s leading super-apps. This investment signals a growing trend where delivery platforms are partnering closely with cloud kitchens to gain better control over supply and operations. In this blog, we will explore how Rebel Foods operates, what this funding means for the company and Gojek, challenges in the cloud kitchen sector, and the opportunities it creates for technology companies and startups, especially in app development. Understanding Rebel Foods and the Cloud Kitchen Model What is Rebel Foods Rebel Foods started with a simple idea — to separate food preparation from dining spaces. Instead of operating traditional dine-in restaurants, Rebel runs kitchens that produce multiple virtual brands. These brands appear on food delivery apps, but all cooking is centralized in shared kitchen spaces. This approach allows the company to save costs on real esta...
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Rebel Foods Raises $5M from Gojek to Accelerate Growth

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  In July 2019, Indian cloud kitchen operator Rebel Foods secured US$5 million in funding from Indonesia’s ride-hailing and on-demand services unicorn, Gojek . This investment marked a strategic move for both companies: Rebel Foods got capital to expand, while Gojek strengthened its food delivery ecosystem. In this article we look at what Rebel Foods does, why Gojek invested, how Rebel Foods might use this funding, what challenges it faces, and what this signals for the cloud kitchen sector. What Is Rebel Foods Rebel Foods (formerly known as Faasos Food Services) is a cloud kitchen business. That means its operations focus entirely on preparing food for delivery, without dine-in services. It runs multiple virtual restaurant brands (e.g. Behrouz Biryani, Oven Story, Faasos) all operating from kitchens optimized for delivery. This model helps to reduce overheads like real-estate and front-of-house staff. Rebel Foods sells via its own app and via partner delivery platforms....
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